KUALA LUMPUR, April 6 – Global technology leader Xiaomi today announced the launch of its 12th annual Xiaomi Fan Festival, with the theme “All for Xiaomi Fans.” The packed schedule features an exciting array of online and offline activities across more than 30 markets to connect with Xiaomi Fans around the globe.

And there’s a stylish present for Xiaomi Fans this year, with the chance to win one of 300 Redmi Note 11 XFF Special Edition gift packages, adding to the fun. “Innovation for Everyone” – Xiaomi’s New Branding Video Launched to celebrate the Xiaomi Fan Festival this year, Xiaomi has launched a new branding video titled “Innovation for Everyone” on Xiaomi’s official YouTube channel.

In the video, Xiaomi highlights its continued dedication to and belief in innovation, for the benefit of everyone, everywhere. The video features a wide array of Xiaomi smartphones and innovative AIoT products, which keep users engaged and motivated in their lives throughout the day, just like a friend.

Xiaomi beholds the video as an emotional connection with every Xiaomi Fans and consumers, by encouraging them to pursue their own happiness with the help of technology. The video is also an opportunity to recognize the support of Xiaomi Fans, the real stars of the show, who are the driving force behind the brand and its unique products.

For Xiaomi Fan Festival 2022, Xiaomi has launched a special edition smartphone: Redmi Note 11 XFF Special Edition. This is an exclusive variation of one of Xiaomi’s most popular smartphones launched this year. Redmi Note 11 XFF Special Edition comes in fashion-forward gift packaging, complete with a creative and stylish design, and delivered within a transparent tote bag.

The packaging alone stands out as an iconic fashion statement. Redmi Note 11 Xiaomi Fan Festival Edition comes in 4GB+128GB retailing for RM 749 from April 6 onwards, exclusively online. Those looking to purchase this limited edition Redmi Note 11 can enjoy an RM 50 discount during the special flash sale via Lazada or Shopee on April 6 – 8, 2022, making it available for just RM699.

As part of this year’s celebrations, Xiaomi Fans are invited to showcase their unique style and personality with a Virtual Xiaomi Fan Card. They can join the online platform via mi.com, register with their Account ID, and create their very own virtual avatar. The Virtual Xiaomi Fan Card is also a special portal where Xiaomi Fans can unlock a series of exclusive coupons1, ready for spending on their Xiaomi wishlist.

What’s more, all Virtual Xiaomi Fan Card holders will be entered into a raffle prize draw, with the chance to win one of 300 Redmi Note 11 XFF Special Edition gift packages. To learn more about the Virtual Xiaomi Fan Card, and get your chance to win the special edition smartphone, read more here:
https://event.mi.com/my/xff2022/xiaomi-fan-card

The gift package also contains a physical Xiaomi Fan Card, staying true to the festival’s theme of “All for Xiaomi Fans.” The design inspiration came from a chipset that was used in a Xiaomi smartphone launched in 2017. This raw material was Xiaomi’s muse while creating this unique souvenir, because 2017 was also the first year the XFF campaign started to reach out to Xiaomi fans worldwide.

Taking mopping power to the next level, the Xiaomi Robot Vacuum-Mop 2 series is the next generation of robot vacuum-mops. Introducing Xiaomi Robot Vacuum-Mop 2 Pro, Xiaomi Robot Vacuum-Mop 2 and Xiaomi Robot Vacuum-Mop 2 Lite, these professional floor cleaning experts are built and designed to keep your floor spotless and home comfortable.

Enjoy easy and effortless cleaning, with the upgraded smart interactive features, all controllable via the Xiaomi Home App. The new Xiaomi Robot Vacuum-Mop 2 Pro features high-frequency sonic vibration mopping with 10,000 vibrations/min.

The LDS laser navigation system efficiently scans and quickly maps the complex environment of the entire home, to quickly plan the robot’s cleaning route and can navigate accurately even in low light. It also comes with a powerful 3,000Pa suction, with 3 vacuum-mop modes and 4 suction power settings, and 5,200mAh battery. Available in Malaysia from April 6, Xiaomi Robot Vacuum-Mop 2 Pro is priced at RM 1,499.

Xiaomi Robot Vacuum-Mop 2 features a 2,700Pa strong suction for instant cleaning to effectively remove dirt and debris in an instant – from tiny dust and hair to large crumbs and debris with 4 suction power settings. It also comes equipped with an upgraded battery capacity of 3,200mAh. Xiaomi Robot Vacuum-Mop 2 is available in Malaysia from April 6 and is priced at RM 1,099.

Xiaomi Robot Vacuum-Mop 2 Lite features a 2,200Pa strong suction to pull up dirt effortlessly, achieving a better cleaning effect. It also comes equipped with an upgraded battery capacity of 2,600mAh. This variant is available in Malaysia from April 6 and retails at RM 799.

Those who are keen to purchase are in for a treat as Xiaomi will be having a special deal for the Xiaomi Robot Vacuum-Mop 2 series. From April 6 to 8, 2022, customers can buy via Xiaomi’s official stores on Lazada and Shopee at special early bird prices.